![]() Now that you know the basics of storytelling, you’re ready to capture your audience’s attention and leave a lasting impression. ![]() Try to focus only on the key elements that you need to communicate to be successful. It may be a struggle to not over complicate or provide wasteful details. Narrow the Scope: When telling a story to a boss, judge or potential DECA member, it can be challenging to know what elements to include. You can also gain insights from watching politicians, celebrities or business leaders.ħ. Talk to your association officers, executive team or past competitive event champions to learn how to tell stories. Observe Good Storytellers: Your personal stories will always be unique to you, but there’s no better way to learn how to craft and deliver a narrative than by observing storytellers you admire. Engage your audience by involving them in the story, adding some dramatic flair or implementing an activity.Ħ. Try implementing this same style of storytelling when delivering a presentation. They are the ones that keep you on the edge of your seat, waiting to hear what happens next. Engage Your Audience: The best stories are interactive and engaging. Not only will your story be more relatable, but you will also increase your credibility.ĥ. Use your knowledge and personal experiences to help bring your story to life. Mine Your Personal Experiences: While you might not always be the main character, the best stories are often the ones that only you can tell. In a business presentation, focus on the most important information to your audience-the introduction, market research, product or service, timeline/implementation plan, budget and conclusion.Ĥ. For competition, try to use the performance indicators as a guide. Have a Clear Structure: Have you ever read a classmate’s essay and you had no idea what it was trying to say? Or listened to a business presentation where you did not understand the product or service? Having a clear structure is critical to telling a compelling story. We provide a new and innovative solution for our customers, persuade new members to join our chapter, develop a long-term competitive advantage for our company or solve a critical business problem for our judge.ģ. When we craft a story, we are clearly defining and then solving a problem. In business stories or DECA competitions, this same principle applies. Embrace Conflict: In almost every story, a hero overcomes conflict. I love using the one-sentence summary technique: think about your presentation and write down your central theme or message in one sentence.Ģ. You can do this by creating a detailed outline, implementing a slide deck or mapping out key takeaways. Choose a Clear and Central Message: Whenever we have a role-play, prepared presentation, interview or chapter meeting, we must provide our audience with a clear and concise message. So, why not make your story the best it can be?!Ĭheck out these seven tips to unlock the power of effective storytelling.ġ. We are telling the story of why community members and professionals should support the mission of DECA. We are telling the story of why a judge should buy into our solution above all others. We are telling the story of why a new student should join DECA. Whether we are competing, fundraising, socializing, serving or leading we are constantly telling a story-our DECA story. While both ways may accurately describe the past year, one tells a much more positive story. Twelve months of never-before seen opportunities, challenges to make us stronger and chances to rediscover what is most important in our lives. For many, this description may be the most accurate however, others will describe it differently. ![]() That is one phrase to describe the year 2020. ![]() Three hundred, sixty-six days of surreal, insane, terrible and divisive moments.
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